United Way and Target will bring together more than 1,000 volunteers on the National Mall for the Fourth Annual United Way Day of Action on June 21 WHAT
United Way Worldwide will officially launch its three-year effort to recruit one million new volunteer readers, tutors and mentors in education. This announcement will take place during the fourth annual United Way Day of Action, when more than 200 United Ways across the country will mobilize people to volunteer and to be part of the change in their communities. For the signature national event, United Way and Target, with additional support from the Annie E. Casey Foundation, are partnering to recruit an estimated 1,000 volunteers who will gather on the National Mall to assemble 50,000 summer reading backpacks for elementary school children.
WHEN: Tuesday, June 21, 2011
DJs: Chilli Amar and Jimmy Alexander, Mix 107.3
| 9:30 a.m. – 9:50 a.m. | Opening Rally |
| 10:00 a.m. – 2:00 p.m. | Volunteers will assemble 50,000 Summer Reading Backpacks |
| 10:30 a.m. – 10:45 a.m. | Remarks about Early Grade Reading |
| 12:00 p.m. – 12:30 p.m. | Emcee: Barbara Harrison, morning anchor NBC4Volunteer Call to Action |
| 2:00 p.m. – 2:30 p.m. | Closing Remarks |
WHERE
No pre-registration needed – register on-site at the National Mall; Third and Fourth Streets, NW (between Jefferson and Madison streets), Washington, DC
WHO
Speakers will include
Brian Gallagher, president and CEO, United Way Worldwide; Laysha Ward, president of Community Relations and Target Foundation, Target Corp.; and Kyle Zimmer, president & CEO, First Book.
WHY
In 2008, United Way announced a goal to cut by half the number of young people who drop out of high school by 2018. In the fall of 2010, United Ways around the country hosted “community conversations,” listening to everyday Americans to elicit ideas and ways to improve not only our public schools, but our communities at-large. In response to the report findings, United Way announced a commitment to recruit one million volunteer readers, tutors and mentors for education.###
About United WayUnited Way is a worldwide network in 40 countries and territories, including more than 1,200 local organizations in the U.S. It advances the common good, creating opportunities for a better life for all by focusing on the three key building blocks of education, income and health. United Way recruits people and organizations who bring the passion, expertise and resources needed to get things done. LIVE UNITED® is a call to action for everyone to become a part of the change. For more information about United Way, please visit:
www.LIVEUNITED.org.
