Find Your United Way Donate


Simple Steps for Giving a Gift of Securities to United Way 

If you would like to make a gift of stock to your United Way or United Way Worldwide, we would be happy to provide stock transfer instructions to you.  It is a simple, straightforward process.  

You can call or write to your broker, and ask your broker to initiate a "broker to broker" transfer.   You would instruct your broker to donate the stock directly to your United Way or United Way Worldwide.

The United Way would provide you with the name of their brokerage firm, the brokerage firm’s DTC number, the account name and number, and the telephone number and name of their broker contact at the firm.

Your broker can then transfer the securities directly to the United Way's account. It is important that the securities be transferred to United Way's account prior to being sold in order to avoid capital gains taxation.  

When you're ready, contact your local United Way to get started.


Let's calculate the cost of giving in stock (for illustration purposes only):


Calculations based on Federal tax laws as of January 2013


  Gift in Stock Gift in Cash Increased Gift in Stock
Size of your gift: $ $ $
Income tax savings:* $ $ $
Capital gains tax savings: $ None $
Medicare surtax savings: $ None $
Gift "cost" after tax savings: $ $ $

A gift of stock valued at $ and a basis of $ in the % tax bracket would result in a $ tax savings over the same size gift of cash.

Looking at this another way, you can make a gift of $ (with a basis percentage of %) by contributing stock for the same "after tax" cost of giving $10,000 in cash.

If securities have dropped below their original cost, it is usually better to sell them first and then give the proceeds to United Way. You may be able to claim tax benefits both for the capital loss and the charitable gift.

Calculation was not possible: please check the numbers you input and try again.

* This information is for illustration purposes only and not intended as tax advice. Income tax savings are based upon the marginal income tax rate you selected. The calculation does not include the impact of state or local taxes which might result in additional tax savings. The income tax savings may be less for individuals affected by limits on charitable deductions or percentage reductions in total itemized deductions. You should obtain the services of a professional advisor for your own situation.