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United Way’s CEO on Shifting a Century-Old Business Model

Source: Harvard Business Review

August 21, 2018

The Harvard Business Review today published Brian Gallagher’s first-person account on United Way’s changing business model and digital transformation. In the article, Gallagher discusses the organization’s origins, the effectiveness of workplace campaigns and the shift to technology-driven engagement platforms in recent years. He also talks about our longstanding relationship with Salesforce and how Salesforce Philanthropy Cloud is inspiring, connecting and empowering individuals to engage with causes in a way they’ve never done before.

Click here to read the article.