Seán McLoughlin, a London-based Irish YouTube creator and the face behind the Jacksepticeye channel, was YouTube's main organizer of the event on the platform.
His near 12-hour livestream Tuesday raised almost $659,000 alone, close to 40% of the global total raised."Words cannot express how crazy today was," McLoughlin wrote in an Instagram post after his stream. "I am so emotionally overwhelmed but I have nothing but love and gratitude to all of those who donated and made such a huge difference today."
Donations were facilitated by fundraising platform Tiltify and funds will be evenly split across the three charities, United Way Worldwide; the United Nations Foundation's Covid-19 Solidarity Response Fund for the World Health Organization; and Comic Relief US's Red Nose Day, according to an April 1 news release from United Way Worldwide announcing the project.