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With people confined to their homes due to the COVID-19 crisis, Michelob ULTRA has introduced a way to pass the time and make a difference through the #ULTRAIndoorOpen social media challenge. 

In addition to a $250,000 donation to United Way Worldwide’s COVID-19 Community Response and Recovery Fund, Michelob ULTRA is donating $1 for every trick shot consumers post on social media with the hashtag #ULTRAIndoorOpen, up to $500,000. 

PGA Tour pro Brooks Koepka kicked off Michelob ULTRA's #ULTRAIndoorOpen with his trick shot video, encouraging people to share their own indoor golf shots to raise money for COVID-19 relief efforts.