For many families, summer is a time for outdoor activities, weekend trips and vacation planning. For others, it’s a stressful period filled with uncertainty—like where their next meal will come from. Fighting for those experiencing summer hunger, United Way participates in Kellogg’s Breakfast for Better Days™, a program committed to serving breakfast to children and families in need.
As part of its hunger-fighting work, Kellogg Company Fund gave United Way funding to support summer hunger programs. As a result, local United Ways organized 1,381 volunteers to serve more than 100,000 meals to over 60,000 children during the summer of 2018.
And Kellogg employees volunteered with nine local United Ways to plant and revamp community gardens, to providing healthy food options. Through United Against Food Deserts and the efforts of 366 volunteers, nearly 3,000 individuals and families had increased access to 1,500 pounds of fresh produce. “The work done by United Way and Kellogg provides even more incentive for families to come to the park and get involved in the community garden project,” said one resident in Zanesville, OH.
We’ve been United for Better Days for more than 90 years, innovating to fight hunger, whether it’s providing Breakfast in the Classroom in Battle Creek, Guatemala, and India, or helping to feed seniors and kids in Russia. In 2018 alone, we created over 56 million "Better Days" worldwide -- and we’re just getting started.