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Through it all, grocery workers have been frontline heroes, risking their health and safety to keep the shelves stocked with essential food and supplies.

To show appreciation to grocery workers for their contributions during this health crisis, Kendall-Jackson has partnered with United Way Worldwide, pledging $2 million through August 2030 to create the Grocery Worker’s Relief Fund. The fund is administered by United Way Worldwide and provides emergency support to grocery workers to ease their financial challenges. Beginning October 1, 2020, eligible grocery workers in the United States can apply to receive up to $250 in the form of a cash card. 

Support the
Grocery Worker’s Relief Fund

Say thank you to these frontline workers by making a donation to the Grocery Worker’s Relief Fund today.


Applications for assistance


Need more help? Dial 211 or visit www.211.org to find local assistance in the U.S and Canada. 211 is a vital service that connects millions of people to help every year. When you contact 211, you’ll reach a local community resource specialist who can help you find and access resources and services available to you. 

  • FAQs

    Where can I apply for relief funds? 
    You can visit Unitedway.org/groceryrelief to apply to receive relief funds, beginning October 1, 2020. 

    When will I be notified if I will receive a gift card?
    If you have applied for the Grocery Workers Relief Fund, you will receive an e-mail within 30 days of your application, with information about whether it was approved or denied. You are also welcome to re-apply for the program again on the first day of the following month to be considered for assistance. 

    When do applications open? 
    Applications open October 1, 2020. The application may close each month if the number of applicants exceeds the amount of funds available but will reopen on the first day of the following month. 

    Who is eligible? 
    Current employees of a grocery store or retail store with a grocery department in any of the 50 United States and the District of Columbia, with a demonstrated need for financial assistance are eligible to apply. 

    What do I need to apply? 
    Eligibility criteria includes proof of employment at a grocery store (paystub, etc.) and a short description of how the COVID-19 pandemic has impacted the applicant financially.  

    What will I receive? 
    Eligible recipients will receive funds in the form of a $250 gift card that can be used as cash anywhere major credit cards are accepted. Cards will be provided by email or text message. 

    How can I use the funds? 
    Recipient may use the gift card as cash anywhere that major credit cards are accepted and should use funds to alleviate financial strain caused by COVID-19 as described in the application. 

    Can I apply more than once? 
    Individuals will only be eligible to receive a gift card once every 365 days. Gift cards will not be awarded to the same individual twice within a 365 (one year) period. 

    Who can I contact if I need more help? 
    Grocery workers and their families may explore additional resources and options available by calling 211 or visiting 211.org for more information. Individual 211 agencies cannot apply for the fund on your behalf, you can only apply using the online application. 

    Where can I donate? 
    Visit Unitedway.org/groceryrelief to donate to the Grocery Worker’s Relief Fund. 

Thank you to our Partners

United Distributors Badger Liquor Co. M.S. Walker Inc. Great Lakes Wine & Spirits
Fedway Associates Major Brands Love, Tito's UnitedHealthcare
Empire Distributors of N.C.