On June 19-21, 2012, 18 NFL players came together with 39 high performing students from challenged schools and 21 college interns at American University to learn, discover and create ways to engage more people as volunteer readers, tutors and mentors. Over the course of the three days, they shared their stories and ideas on Capitol Hill with more than 20 senators and representatives; delivered their message via 50 unique news stories in print, broadcast and online resulting in nearly 98 million impressions; participated in a one-day social media stunt that yielded over 15 million views on Twitter and nearly 800,000 on Facebook. Every year, more than one million students fail to graduate on time. These NFL players and young people are stepping up to make a difference. Join their team. The difference between a dropout and a graduate could be you. Suit up. Pledge to become a volunteer reader, tutor or mentor at unitedway.org/team-nfl.













During Draft Weekend, NFL teams recruited roughly 200 college students into the big leagues. At the same time, twice as many volunteers were “drafted” by United Way TEAM NFL to become readers, tutors, and mentors for students across America.
At this week’s NFL Draft, millions of people will watch hundreds of hopefuls advance from college students to professional athletes in a matter of a few life-changing minutes. But for the millions of American students each year who don’t quite “make the cut,” United Way has stepped in to ensure their success as well.
This time last year, “TEAM DAVIN” was merely a concept, an idea, a group of strangers who accepted a challenge to help kids stay in school. But one year later, this team of unlikely colleagues — a professional football player, a 20-year-old college student, a foundation exec, a nonprofit marketing manager and an NFL team staffer — developed and executed a vision to “Live United for Education” with United Way and accomplished a feat no other came close to achieving.