United Way recognized as one of the world’s most valuable brands
09/08/10
Forbes, a leading international business publication, recently (July 2010) recognized United Way as one of the world’s top 50 most valuable brands. United Way is the only nonprofit on a list that included Microsoft, Coca Cola, Nokia and Toyota. A well-respected brand is a significant driver of trust.
Forbes’ recognition is a positive reflection of the commitment of the millions of United Way supporters who LIVE UNITED to Advance the Common Good.
